A legacy
of care.

Since 2017, Nova Senior Living has expanded across New York, Iowa, and Massachusetts. Our growing network of homes is synonymous with premium care and best practices, and our leadership remains committed to providing seniors with the highest quality living experiences.

Joe FarkasJoe Farkas

Joe Farkas

Founder

Joe founded Nova Senior Living in 2017, transforming a struggling adult home into a highly rated facility. After being appointed operator of another local home by the state, he upgraded standards, fostered community outreach, and turned it into a sought-after destination for assisted living. With Joe at the helm Nova continues to expand, prioritizing quality care, resident well-being, and staff satisfaction. His visionary leadership and in-depth healthcare knowledge drive success across every facility he operates.

Marie NaccaratoMarie Naccarato

Marie Naccarato

Director of Marketing

As Director of Marketing, Marie effectively communicates Nova’s mission, values, and commitment to outstanding service. With experience in the assisted living industry spanning roles from HHA to administrator, she has a deep understanding of both resident needs and business operations. Through her strategic marketing efforts and knowledge of the senior living sector, Marie contributes to Nova's continued growth, ensuring more families benefit from exceptional care.

David BeerDavid Beer

David Beer

Chief Operating Officer

David Beer serves as the Chief Operating Office with over 12 years of experience in operations and management within the assisted living industry. With a proven track record of leadership and operational excellence, David is responsible for overseeing a large portfolio of assisted living facilities. His role includes ensuring the highest standards of care, compliance, and efficiency across all locations. David’s extensive background in managing day-to-day operations, team development, and strategic planning allows him to foster an environment that prioritizes resident well-being and operational success. He has also been instrumental in driving growth and revenue, implementing strategies that contribute to the financial health and continued success of the facilities under his supervision.

Mary MossMary Moss

Mary Moss

Chief Executive Officer

As CEO of Nova Senior Living, Mary oversees day-to-day operations and plays a pivotal role in the company’s growth. Her passion for caring for others led her to the healthcare industry where she has over 20 years of experience, progressing from certified care roles to administrator. Mary places a strong emphasis on staff team-building, creating a supportive work environment that fosters exceptional care. Her dedication to enriching the lives of residents remains at the heart of Nova’s mission.

Nicky BuselNicky Busel

Nicky Busel

Chief Financial Officer

Nicky Busel brings diverse experience in both operations and finance as CFO at Nova Senior Living. Her strategic approach has significantly improved profitability, ensuring resources are allocated to provide exceptional care. By optimizing costs and streamlining operations, Nicky helps maintain high standards while supporting leadership in achieving operational success. Her oversight and actionable goals empower everyone to focus on what matters most—resident well-being.

Karen LarsonKaren Larson

Karen Larson

Vice President of Finance

Karen serves as VP of Finance for Nova Senior Living, where her focus on accuracy and efficiency drives the company’s accounts receivable operations. With a strong ability to manage complex financial processes, Karen ensures smooth execution across the organization. Her commitment to precision supports Nova's growth and helps maintain operational stability, and her dedication to upholding financial integrity is a key factor in the company’s continued success.